Visit Atlantic City Announces Leadership Transition

Atlantic City, NJ aerial view of Atlantic City from the Absecon Inlet looking south along the beach and Boardwalk.
October 2, 2024

ATLANTIC CITY, NJ (September 272024) – Visit Atlantic City has announced a significant leadership transition as Larry Sieg, President and CEO, has decided to retire after years of dedicated service to the organization and the region’s tourism industry. Sieg has been a visionary leader, steering Visit Atlantic City through key developments that have strengthened Atlantic City’s position as a premier travel and tourism destination.

Succeeding Sieg as President and CEO will be Gary Musich, current Vice President of Sales at Visit Atlantic City. With over 25 years of experience in sales and hospitality, Musich brings an extensive background in driving business growth and fostering key relationships across the tourism sector. His promotion reflects the organization’s commitment to continuity and growth, building on the strong foundation established by Sieg.

“I am incredibly proud of the work we’ve accomplished during my time here at Visit Atlantic City,” said Sieg. “The team’s resilience and dedication have been instrumental in helping us meet the challenges of a rapidly changing tourism landscape. I’m confident that Gary is the right person to take the reins and lead this organization to even greater heights.”

“I am honored to step into this role and continue the great work that Larry has set in motion,” said Musich. “Atlantic City has endless potential, and I look forward to working with our partners to promote this incredible destination to visitors from across the globe. We will remain focused on expanding our reach, innovating our offerings, and ensuring that Atlantic City continues to thrive as a top-tier destination.

To read the full press release please visit:
https://www.visitatlanticcity.com/articles/post/visit-atlantic-city-announces-leadership-transition/