Contact: David Zuba, Publicist, Media Relations/Communications
CRDA BOARD AMENDS STATE-OF-THE-ART CITYWIDE BOARDWALK LIGHTING PROJECT; GIVES APPROVAL FOR “POLERCOASTER” ATTRACTION
ATLANTIC CITY, NJ – (Thursday, December 17, 2015) – The Board of the New Jersey Casino Reinvestment Development Authority (CRDA) at its recent meeting approved an amended Boardwalk Interactive Light Display Project and approved a unique and exciting new non-gaming attraction near the Boardwalk.
The CRDA approved an amended fund reservation for the Citywide Boardwalk Interactive Lighting Display Project with the Atlantic County Improvement Authority (ACIA). The amended funding will provide a loan in an amount not-to-exceed $12 million for the following components (among others) of the project:
- Installation of 183 LED lights and light poles on the Boardwalk
- Installation of theatrical LED “light show” heads on each pole
- Design, permitting and installation of electrical service needed for operating the project.
- Installation of 60 End-of-Street (EOS) poles, Pan-Tilt-Zoom (PTZ) cameras and related equipment.
- Installation of 170 PTZ matrix cameras and hardware.
- Design, permitting and installation of fiber optic service from the Boardwalk into Boardwalk Hall and from Boardwalk Hall to the Atlantic City Public Safety Building.
- Installation of Media Control Management (MCM) system hardware/software components.
- Design and fit-out of a production room at Boardwalk Hall to operate the MCM and installation of network cabling.
- Removal of 171 existing Victorian lamps and posts on the Boardwalk between Roosevelt and Rhode Island
- Conversion of 72 light fixtures to LED lamps on 36 Victorian lights on the Boardwalk between Jackson and Roosevelt avenues.
- Removal of decommissioned electrical service to Victorian lamp light poles.
“This exciting, state-of-the-art interactive program will be equipped to display important announcements, advertising, upcoming entertainment and events in the city, and will add to our visitors’ positive experience,” CRDA Executive Director John Palmieri said.
The CRDA Board also approved the City of Atlantic City’s 52,000-square-foot Polercoaster redevelopment plan that will be located on an area bounded by the Boardwalk, Dr. Martin Luther King Jr. Boulevard, and Mount Vernon and Kentucky avenues. This entertainment venue, just feet from the beach and Boardwalk, will feature a vertical rollercoaster that twists and winds its way hundreds of feet up a steel tower. Other amenities will include a food court, bar/restaurant, retail space, lockers, video games and office space. Patrons will be able to access the venue directly from the Boardwalk.
“This is a one-of-a-kind attraction that will bring another exciting non-gaming amenity to Atlantic City for our visitors and residents to enjoy,” Palmieri said.
In other news, the Board granted Tropicana an additional six months to complete its Boardwalk enhancement and property revitalization project. The original agreement between the CRDA and Tropicana was entered into on August 1, 2014 and had a completion date of December 31, 2015. The remaining construction, which must be substantially completed by June 30, 2016, will add 4,000 square feet of retail space on Pacific Avenue and 3,000 square feet of retail space on the Boardwalk.
Board actions will take effect following the expiration of the Governor’s statutory review period.
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The only agency of its kind nationwide, the CRDA has used Atlantic City casino reinvestments as a catalyst for meaningful, positive improvement in the lives of New Jersey residents, investing nearly $2 billion in more than 400 projects statewide since 1984. Under the 2011 Tourism District Act, CRDA’s mission evolved from statewide projects to becoming the state’s key economic development agency for Atlantic City. CRDA responsibilities expanded to include land use regulation, clean and safe initiatives, tourism marketing, ownership and oversight of the Atlantic City Convention Center and Boardwalk Hall, and partnership with the Atlantic City Alliance to brand and market Atlantic City. The former ACCVA, now a division of CRDA, is the first destination marketing organization in New Jersey to achieve prestigious Destination Marketing Accreditation by the Destination Marketing Association International.
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